Busy Professionals Don’t Need Extreme Fitness. They Need Coaching That Fits Their Life.
It's NOT genetics. It's NOT guesswork. It's NOT an app. It's NOT AI.
Thousands have stopped starting over with their fitness by working with REAL online coaches who personalize fitness, nutrition, and habits for long-term success.
Personalized fitness, nutrition, and habit coaching built around your schedule, travel, and real life — adjusted by a real coach.
Plans start at $125/month
Why BUSY PROFESSIONALS Stay With Their Forge Coach
On average, people stay with their Forge coach for over 18 months.
Truly worth the investment—I’ve been working with Coach Cam for almost 2 years now and the results have been amazing! I have two herniated discs that can be difficult to work around but he’s been extremely helpful & supportive, creating personalized workouts to strengthen my back while also targeting fat loss. Coach Cam has also been wonderful helping me with my nutrition goals as well—he really focuses on finding a healthy balance when making food choices, which has helped me ease years of anxiety around food and dieting. The app is great and I love that I can track all my fitness and nutrition in the same place. I’ve lost 30+lbs to date and am continuing to see many lifestyle improvements!
Forge has been the most effective tool in my health journey…..Thanks to the incredible work of Coach Tate I have grown in consistency both my diet and exercise. Coach Tate has also been incredible with helping explain the whys of the work. Another big win was how customized it has been to me and my specific needs and unique challenges. 10/10 recommend. And, ask for Coach Tate.
Love that Forge provides a trainer that tailors your health journey to your needs. Sam always gave a good variety of workouts and helped me meet my goals. She also helped me manage micros to get me to my ideal weight and make sure I had overall health. I would highly recommend Forge for anyone looking to have a program and trainer help you meet your goals.
11 years after having kids and being an elite athlete, I thought there was no hope in ever getting fit again. Having used elite coaches, I knew I couldn’t just use any ‘fitness’ coach. Coach Tate has been unbelievable. His training as a physiologist and knowledge of the human body is remarkable. In just 3 months I’m feeling better than I ever have. Every day is only getting better and better.
I’ve been working with Coach Sammy for 2+ years now and she has been instrumental in my healthy habit forming and driving consistency in my life. Having worked with her for this long, she’s seen my dips and peaks and is always available with advice and encouragement to keep me on a healthy path. The virtual coach format works so well for me because I like to exercise at home. The async communication + monthly check ins are a perfect balance for those who have trouble getting to a gym and/or have social anxiety around fitness!
I've been a client for almost a year and it's been perfect for me. I wanted expert help to put me on the right track, make good use of my limited time and make sure I didn't hurt myself. My trainer Milly provided all of that and the headline is I am the most fit I've ever been, by far, and injury free (lost 40 lbs, gained muscle definition, ran 10k PR). The best part is that Milly engages with me in a way that works for me (motivating, not some of the macho pseudo motivational stuff from a lot of trainers). If you're on the fence I recommend going for it!
Forge Summer Kickoff Sale - ENDS IN:
Busy Professionals Don’t Need Extreme Fitness. They Need Coaching That Fits Their Life.
Personalized fitness, nutrition, and habit coaching built around your schedule, travel, stress, and real life — adjusted by a real coach so you can get lean, strong, and consistent without starting over.
Plans start at $125/month
👉 WATCH — See How It Works (5 Min)
It's NOT genetics.
It's NOT guesswork. It's NOT an app.
Thousands have stopped starting over by working with REAL coaches who personalize fitness, nutrition, and habits for long-term success.
25+ Years
Degreed, Certified Coaches
60+ Countries
Clients Worldwide
Train Anywhere
Gym, home, or on the road
Human-Powered
Zero AI. Zero Templates.
Why BUSY PROFESSIONALS Stay
With Their Forge Coach
On average, people stay with their Forge coach for over 18 months.
Truly worth the investment—I’ve been working with Coach Cam for almost 2 years now and the results have been amazing! I have two herniated discs that can be difficult to work around but he’s been extremely helpful & supportive, creating personalized workouts to strengthen my back while also targeting fat loss. Coach Cam has also been wonderful helping me with my nutrition goals as well—he really focuses on finding a healthy balance when making food choices, which has helped me ease years of anxiety around food and dieting. The app is great and I love that I can track all my fitness and nutrition in the same place. I’ve lost 30+lbs to date and am continuing to see many lifestyle improvements!
Forge has been the most effective tool in my health journey…..Thanks to the incredible work of Coach Tate I have grown in consistency both my diet and exercise. Coach Tate has also been incredible with helping explain the whys of the work. Another big win was how customized it has been to me and my specific needs and unique challenges. 10/10 recommend. And, ask for Coach Tate.
Love that Forge provides a trainer that tailors your health journey to your needs. Sam always gave a good variety of workouts and helped me meet my goals. She also helped me manage micros to get me to my ideal weight and make sure I had overall health. I would highly recommend Forge for anyone looking to have a program and trainer help you meet your goals.
11 years after having kids and being an elite athlete, I thought there was no hope in ever getting fit again. Having used elite coaches, I knew I couldn’t just use any ‘fitness’ coach. Coach Tate has been unbelievable. His training as a physiologist and knowledge of the human body is remarkable. In just 3 months I’m feeling better than I ever have. Every day is only getting better and better.
I’ve been working with Coach Sammy for 2+ years now and she has been instrumental in my healthy habit forming and driving consistency in my life. Having worked with her for this long, she’s seen my dips and peaks and is always available with advice and encouragement to keep me on a healthy path. The virtual coach format works so well for me because I like to exercise at home. The async communication + monthly check ins are a perfect balance for those who have trouble getting to a gym and/or have social anxiety around fitness!
I've been a client for almost a year and it's been perfect for me. I wanted expert help to put me on the right track, make good use of my limited time and make sure I didn't hurt myself. My trainer Milly provided all of that and the headline is I am the most fit I've ever been, by far, and injury free (lost 40 lbs, gained muscle definition, ran 10k PR). The best part is that Milly engages with me in a way that works for me (motivating, not some of the macho pseudo motivational stuff from a lot of trainers). If you're on the fence I recommend going for it!
Most People Spend Over
$1K Per Month On:
Most People Spend Over
$1K Per Month On:
Expensive Trainers
Expensive trainers only work while you’re paying them. Results come from habits you can keep for life.
Ready Made Meals
Long-term health comes from learning how to fuel yourself, not outsourcing every bite.
AI Prompts
AI can give you ideas, but it can’t coach your habits. Real progress comes from a plan built for you.
Tons of Supplements
Supplements can fill gaps, but they can’t fix your habits. Long-term success comes from consistent nutrition.
Weight-Loss Drugs
You can lose weight with drugs, but without strong habits, you’ll return to the lifestyle that caused the problem.
Gym Membership
A membership doesn’t guarantee consistency. You need consistent guidance and strong accountability to stay on track.
While these things can help, the ONLY affordable, sustainable, and truly transformational path is working with a FORGE COACH who attacks the real problem—YOUR HABITS.
You’ve already poured money into your fitness—new gyms, trendy programs, supplements, challenges, apps… and none of it stuck. Not because you didn’t try, but because every one of those solutions made you do the work alone.
FORGE is the turning point.
When you work one-on-one with a Forge coach, you’re not buying another fitness shortcut—you’re getting a professional who guides your workouts, your nutrition, and your habits in real time.
Someone who adjusts your plan when life hits, keeps you consistent when motivation drops, and finally makes your progress repeatable.
This is where your investment finally pays off:
Not in another product… but in a COACH who makes the entire plan work for your life.
Stop Starting Over. Here's How
Forge Makes FITNESS STICK
Real coaching. Custom plans. Adjusted as life changes.
#1: One-On-One Zoom Sessions
Where your LIVE coach designs your exact strategy, answers your questions, and keeps you accountable.
These scheduled meetings ensure you’re never left guessing—every session you walk away with clarity, direction, and a game plan built specifically for you.
Your coach is only a message away between coaching sessions through our app.
#2: Custom Fitness Programming
No templates, no guesswork, and no gimmicks. Every workout is built around your schedule, equipment, and goals.
We adjust your training per your lifestyle. Your workouts will be scheduled and easily accessible right in the Forge app. Train at the gym, at home or on the road.
We use a science-based and periodized approach to ensure your body meets adaptation expectations and you see results quickly and safely.
#3: Specialized Nutrition Coaching
We’ll dial in your diet with practical, realistic solutions. Meal planning strategies for dining out, and sustainable routines.
Plan, track, photograph meals and choose from hundreds of recipes curated by your coach or add your own right in the Forge app.
Generate shopping lists, stream instructional preparation videos and enjoy the support and knowledge of your coach seamlessly.
#4: Habit Transformation Framework
Positive habit transformation will be key to the sustainability of any wellness endeavor. We work with clients to improve their daily behaviors.
Your coach will help you construct a proactive series of personalized habit transformation goals that improve the quality of your life and deliver long-term, sustainable success.
Track your habit transformation success in the Forge app and maximize your fitness and nutrition through focused personal improvement.
Real RESULTS From Real
Forge Clients:
Choose Your
FORGE Coaching Plan
Secure Summer Kickoff pricing today and begin training the Forge way.
Every plan includes custom training, nutrition coaching, habit coaching, and unlimited in-app messaging. Choose your level of coach access below.
🚀 Best For Self-Starters
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live Coaching Session Per Month
Unlimited messaging between sessions
Normally $125/month
Use code FORGE25 at checkout
$100
/FIRST MONTH
🔥 Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live Coaching Sessions Per Month
Unlimited messaging between sessions
Normally $175/month
Use code FORGE25 at checkout
$150
/FIRST MONTH
🏆 Built For Accountability
PREMIUM
Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live Coaching Sessions Per Month
Unlimited messaging between sessions
Normally $225/month
Use code FORGE25 at checkout
$200
/FIRST MONTH
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live coaching session per month
Unlimited messaging between sessions
$125
/MONTH
Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live coaching session per month
Unlimited messaging between sessions
$175
/MONTH
Built For Accountability
PREMIUM
Fully Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live coaching session per month
Unlimited messaging between sessions
$250
/MONTH
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live coaching session per month
Unlimited messaging between sessions
$125
/MONTH
Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live coaching session per month
Unlimited messaging between sessions
$175
/MONTH
Built For Accountability
PREMIUM
Fully Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live coaching session per month
Unlimited messaging between sessions
$250
/MONTH
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live coaching session per month
Unlimited messaging between sessions
$125
/MONTH
Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live coaching session per month
Unlimited messaging between sessions
$175
/MONTH
Built For Accountability
PREMIUM
Fully Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live coaching session per month
Unlimited messaging between sessions
$250
/MONTH
Every Plan Includes:
Custom fitness programming
Habit transformation coaching
Workouts adapted for injuries
HD exercise demonstrations
Nutrition coaching & meal plans
Periodized strength program
Train anywhere — gym, home, travel
Unlimited in-app messaging
No contracts. Stay because it works—not because you’re locked in.
Stop Starting Over. Here's How Forge Makes FITNESS STICK
Real coaching. Custom plans. Adjusted as life changes.
#1: One-On-One Zoom Sessions
Where your LIVE coach designs your exact strategy, answers your questions, and keeps you accountable.
These scheduled meetings ensure you’re never left guessing—every session you walk away with clarity, direction, and a game plan built specifically for you.
Your coach is only a message away between coaching sessions through our app.
#2: Custom Fitness Programming
No templates, no guesswork, and no gimmicks. Every workout is built around your schedule, equipment, and goals.
We adjust your training per your lifestyle. Your workouts will be scheduled and easily accessible right in the Forge app. Train at the gym, at home or on the road.
We use a science-based and periodized approach to ensure your body meets adaptation expectations and you see results quickly and safely.
#3: Specialized Nutrition Coaching
We’ll dial in your diet with practical, realistic solutions. Meal planning strategies for dining out, and sustainable routines.
Plan, track, photograph meals and choose from hundreds of recipes curated by your coach or add your own right in the Forge app.
Generate shopping lists, stream instructional preparation videos and enjoy the support and knowledge of your coach seamlessly.
#4: Habit Transformation Framework
Positive habit transformation will be key to the sustainability of any wellness endeavor. We work with clients to improve their daily behaviors.
Your coach will help you construct a proactive series of personalized habit transformation goals that improve the quality of your life and deliver long-term, sustainable success.
Track your habit transformation success in the Forge app and maximize your fitness and nutrition through focused personal improvement.
Why Forge WORKS When Generic Plans Don’t
Human coaching. Proven structure. Real accountability.
How Forge Coaches Help Motivate Their Clients
"Forge helps me stay motivated to living a healthy lifestyle by constantly tracking everything. So, I can track my meals, I can track my workouts, and my trainer is tracking them too."
What Forge Clients Have Been Helped With The Most
"I was able to finally achieve what I've been reaching for for over a decade. And the biggest shocking thing this happened in the first six months. It was really impressive."
Why Clients Choose To Work With A Forge Coach
"I choose Forge because I liked that it was a customized remote personal training, and the workouts are right there in the app, and that's super helpful and useful."
Work with an experienced, highly educated kinesiologists or psychologists that have a passion for their work and YOUR SUCCESS.
Meet The FOUNDER of Forge
Meet The FOUNDER
of Forge
My name is Michael S. Parker, and I’ve spent the last 25+ years helping everyday people build stronger bodies, better habits, and healthier lives—without needing extreme diets, hours in the gym, or a fitness-obsessed lifestyle.
I didn’t grow up with perfect discipline. I struggled, too. I know what it feels like to want change but not know where to start—or to get tired of starting over again and again.
What finally changed everything for me wasn’t motivation…
It was learning how HABITS actually work.
Once I understood how to build a structure I could stick to, my body and my life followed.
Since then, I’ve coached thousands of people—busy parents, executives, military leaders, teachers, nurses, you name it—people who all shared one common problem:
They were trying to figure it out alone.
So I built Forge Fitness & Nutrition Coaching around one mission:
Give people a REAL human coach, expert guidance, and the accountability needed to turn healthy HABITS into a permanent lifestyle.
Forge isn’t about perfection. It’s about progress, personalization, and support from coaches who actually care about your success.
Forge Summer Kickoff Sale ENDS In:
Choose Your
FORGE Coaching Plan
Every plan includes custom training, nutrition coaching, habit coaching, and unlimited messaging. Choose your level of coach access below:
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live coaching session per month
Unlimited messaging between sessions
$125
/MONTH
Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live coaching session per month
Unlimited messaging between sessions
$175
/MONTH
Built For Accountability
PREMIUM
Fully Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live coaching session per month
Unlimited messaging between sessions
$250
/MONTH
🚀 Best For Self-Starters
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live Coaching Session Per Month
Unlimited messaging between sessions
Normally $125/month – $25 OFF first month
Normally $125/month – $25 OFF first month
$100
/FIRST MONTH
🔥 Most Popular
Complete
guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live Coaching Sessions Per Month
Unlimited messaging between sessions
Normally $175/month – $25 OFF first month
$150
/FIRST MONTH
🏆 Built For Accountability
Premium
Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live Coaching Sessions Per Month
Unlimited messaging between sessions
Normally $225/month – $25 OFF first month
$200
/FIRST MONTH
Every Plan Includes:
Custom fitness programming
Habit transformation coaching
Workouts adapted for injuries
HD exercise demonstrations
Nutrition coaching & meal plans
Periodized strength program
Train anywhere — gym, home, travel
Unlimited in-app messaging
No contracts. Stay because it works—not because you’re locked in.
Meet The FOUNDER of Forge
Meet The
FOUNDER of Forge
My name is Michael S. Parker, and I’ve spent the last 25+ years helping everyday people build stronger bodies, better habits, and healthier lives—without needing extreme diets, hours in the gym, or a fitness-obsessed lifestyle.
I didn’t grow up with perfect discipline. I struggled, too. I know what it feels like to want change but not know where to start—or to get tired of starting over again and again.
What finally changed everything for me wasn’t motivation…
It was learning how HABITS actually work.
Once I understood how to build a structure I could stick to, my body and my life followed.
Since then, I’ve coached thousands of people—busy parents, executives, military leaders, teachers, nurses, you name it—people who all shared one common problem:
They were trying to figure it out alone.
So I built Forge Fitness & Nutrition Coaching around one mission:
Give people a REAL human coach, expert guidance, and the accountability needed to turn healthy HABITS into a permanent lifestyle.
Forge isn’t about perfection. It’s about progress, personalization, and support from coaches who actually care about your success.
Take Action To Finally Lose Weight,
Gain Strength, and Confidence
USING A FORGE COACH
Don't worry, we can help!
Take Action To
Finally Lose Weight,
Gain Strength,
and Confidence
USING A FORGE COACH
Don't worry, we can help!
Take Action To Finally Loose Weight,
Gain Strength, and Confidence
USING A FORGE COACH
Don't worry, we can help!
Busy Lives, Real Challenges — Proof That You Can TRANSFORM
We Get It! Your Life Is Busy.
If you’re reading this, you’re probably juggling more than most people realize.
A demanding job.
A growing career.
Kids, routines, responsibilities, travel.
Trying to show up for everyone while still trying to show up for yourself.
And somewhere between all of that… fitness, nutrition, and habits get pushed to “later.”
Later becomes “someday.”
And someday becomes never.
Does this sound like you? Many of our clients are busy, driven people who have experienced the same issues—and that’s exactly why Forge coaches exists.
Excuse #1:
“I Just Don’t Have Time.”
"I have been working with my coach at Forge Fitness for three years. It has helped me stay consistent in my workouts and to strike a balance between busy work life and personal health. My coach is great at providing straightforward information to cut through the latest nutritional or fitness craze. The Forge Fitness app is easy to use, providing video examples of the exercises, and it pairs with my Apple Watch to track my progress through the workout. The workouts are always fun but challenging, and I am pleased to see how much I have improved over this time."
- Clifton Bumgardner
REALITY CHECK:
You don’t need hours—you need a plan that works within a busy life.
Forge gives you short, effective workouts, simple nutrition guidance, and accountability from a REAL human coach who adapts everything to your schedule, not the other way around.
FORGE TAKEAWAY:
People don’t fail because they’re busy—they fail because they’re trying to make unrealistic plans fit a very real life.
We build the plan around you.
Excuse #2:
“My Health & Injuries Keep Me From
Working Out.”
"In the last year I've found out I had hypothyroidism and high cholesterol. I also have been on blood pressure meds for several years and I'm Just about to turn 43. I started working with Coach Sam in early Feb 2024. I have lost nearly 20 lbs, my blood pressure is finally normal, and my doctor no longer is trying to get me to take cholesterol meds. Coach Sam has been great, and this has been a top notch experience for me. I'm truly grateful to Forge and Sam and look forward to the long journey ahead!"
- Paul Davis
REALITY CHECK:
Most injuries and health limitations don’t eliminate exercise — they just require smarter training.
In reality, the right structure often reduces pain, restores strength, and rebuilds confidence in movement.
FORGE TAKEAWAY:
Forge coaches design training around your current limitations, injuries, and recovery capacity, so you can safely rebuild strength and momentum instead of sitting on the sidelines.
Excuse #3:
“I Travel Too Much To Focus On My Health.”
"Cam, my trainer, is extremely knowledgeable, attentive, and supportive. He's customized routines for me after an injury and while traveling in a remote location so I could continue to make progress. I would not have felt able to come up with those plans myself, let alone motivate myself to do them. The accountability is key. Cam has celebrated my successes with me each time and his encouragement has been crucial to my fitness journey."
- Spencer Merolla
REALITY CHECK:
Being on the road disrupts everyone—unless you have a structure built for busy, mobile lives.
You didn’t fall off because you’re weak; you fell off because your old plan never adapted to your travel schedule.
Forge meets you wherever you are—hotel gym, home, airport, or office.
FORGE TAKEAWAY:
With a coach who adapts your plan to every trip, you stay consistent anywhere—no more falling off just because life moves.
Does this sound like you? Many of our clients are busy, driven people who have experienced the same issues—and that’s exactly why Forge coaches exists.
Excuse #1:
“I Just Don't Have Time.”
"I have been working with Coach Tate and Forge Fitness for three years. It has helped me stay consistent in my workouts and to strike a balance between busy work life and personal health. Coach Tate is great at providing straightforward information to cut through the latest nutritional or fitness craze. The Forge Fitness app is easy to use, providing video examples of the exercises, and it pairs with my Apple Watch to track my progress through the workout. The workouts are always fun but challenging, and I am pleased to see how much I have improved over this time."
- Clifton Bumgardner
REALITY CHECK:
You don’t need hours—you need a plan that works within a busy life.
Forge gives you short, effective workouts, simple nutrition guidance, and accountability from a REAL human coach who adapts everything to your schedule, not the other way around.
FORGE TAKEAWAY:
People don’t fail because they’re busy.
They fail because they’re trying to make unrealistic plans fit a very real life.
We build the plan around you.
Excuse #4:
“I Don't Want Another Generic Program.”
"I can’t put into words how great it has been working with Forge Fitness and coach Tate. I have tried many different programs/trainers in the past and have never enjoyed one as much as Forge. I switched to Forge a year ago after my subscription ended with a popular online fitness program that was overpriced, impersonal and overall a total scam. The workouts are custom-made for me, and even focus on rehabilitating previous injuries when necessary. Every time I have a coaching session with coach Tate I learn something that will improve not just my fitness but my overall health."
- Nicolette Govan
REALITY CHECK:
Good—because Forge isn’t generic.
A cookie-cutter plan can’t tell you what to adjust, when to push, or how to stay consistent. That’s why your progress stalls before it even starts.
It’s your life, your goals, and your plan.
FORGE TAKEAWAY:
With a coach who personalizes every step, you get the clarity and support that finally turn your effort into real, lasting progress.
Ready To Leave The Excuses Behind?
Join FORGE And TAKE CONTROL Of Your Health — One Sustainable Step At A Time With A Dedicated, Personal Online Coach.
Forge Summer Kickoff Sale ENDS In:
Choose Your
FORGE Coaching Plan
Every plan includes custom training, nutrition coaching, habit coaching, and unlimited messaging. Choose your level of coach access below:
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live coaching session per month
Unlimited messaging between sessions
$125
/MONTH
Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live coaching session per month
Unlimited messaging between sessions
$175
/MONTH
Built For Accountability
PREMIUM
Fully Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live coaching session per month
Unlimited messaging between sessions
$250
/MONTH
🚀 Best For Self-Starters
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live Coaching Session Per Month
Unlimited messaging between sessions
Normally $125/month – $25 OFF first month
Normally $125/month – $25 OFF first month
$100
/FIRST MONTH
🔥 Most Popular
Complete
guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live Coaching Sessions Per Month
Unlimited messaging between sessions
Normally $175/month – $25 OFF first month
$150
/FIRST MONTH
🏆 Built For Accountability
Premium
Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live Coaching Sessions Per Month
Unlimited messaging between sessions
Normally $225/month – $25 OFF first month
$200
/FIRST MONTH
Every Plan Includes:
Custom fitness programming
Habit transformation coaching
Workouts adapted for injuries
HD exercise demonstrations
Nutrition coaching & meal plans
Periodized strength program
Train anywhere — gym, home, travel
Unlimited in-app messaging
No contracts. Stay because it works—not because you’re locked in.
"I have been working with Coach Tate and Forge Fitness for three years. It has helped me stay consistent in my workouts and to strike a balance between busy work life and personal health. Coach Tate is great at providing straightforward information to cut through the latest nutritional or fitness craze. The Forge Fitness app is easy to use, providing video examples of the exercises, and it pairs with my Apple Watch to track my progress through the workout. The workouts are always fun but challenging, and I am pleased to see how much I have improved over this time."
- Clifton Bumgardner
REALITY CHECK:
You don’t need hours—you need a plan that works within a busy life.
Forge gives you short, effective workouts, simple nutrition guidance, and accountability from a REAL human coach who adapts everything to your schedule, not the other way around.
FORGE TAKEAWAY:
Forge eliminates the time excuse by giving you efficient workouts, clear nutrition guidance, and a coach who adapts your plan whenever work, travel, or stress try to derail it.
Excuse #2:
“My Health & Injuries Keep Me From
Working Out.”
"In the last year I've found out I had hypothyroidism and high cholesterol. I also have been on blood pressure meds for several years and I'm Just about to turn 43. I started working with Coach Sam in early Feb 2024. I have lost nearly 20 lbs, my blood pressure is finally normal, and my doctor no longer is trying to get me to take cholesterol meds. Coach Sam has been great, and this has been a top notch experience for me. I'm truly grateful to Forge and Sam and look forward to the long journey ahead!"
- Paul Davis
REALITY CHECK:
Most injuries and health limitations don’t eliminate exercise — they just require smarter training.
In reality, the right structure often reduces pain, restores strength, and rebuilds confidence in movement.
FORGE TAKEAWAY:
Forge coaches design training around your current limitations, injuries, and recovery capacity, so you can safely rebuild strength and momentum instead of sitting on the sidelines.
Excuse #3:
“I Travel Too Much To Focus On My Health.”
"Cam, my trainer, is extremely knowledgeable, attentive, and supportive. He's customized routines for me after an injury and while traveling in a remote location so I could continue to make progress. I would not have felt able to come up with those plans myself, let alone motivate myself to do them. The accountability is key. Cam has celebrated my successes with me each time and his encouragement has been crucial to my fitness journey."
- Spencer Merolla
REALITY CHECK:
Being on the road disrupts everyone—unless you have a structure built for busy, mobile lives.
You didn’t fall off because you’re weak; you fell off because your old plan never adapted to your travel schedule.
Forge meets you wherever you are—hotel gym, home, airport, or office.
FORGE TAKEAWAY:
With a coach who adapts your plan to every trip, you stay consistent anywhere—no more falling off just because life moves.
Excuse #4:
“I Don't Want Another Generic Program.”
"I can’t put into words how great it has been working with Forge Fitness and coach Tate. I have tried many different programs/trainers in the past and have never enjoyed one as much as Forge. I switched to Forge a year ago after my subscription ended with a popular online fitness program that was overpriced, impersonal and overall a total scam. The workouts are custom-made for me, and even focus on rehabilitating previous injuries when necessary. Every time I have a coaching session with coach Tate I learn something that will improve not just my fitness but my overall health."
- Nicolette Govan
REALITY CHECK:
Good—because Forge isn’t generic.
A cookie-cutter plan can’t tell you what to adjust, when to push, or how to stay consistent. That’s why your progress stalls before it even starts.
It’s your life, your goals, and your plan.
FORGE TAKEAWAY:
With a coach who personalizes every step, you get the clarity and support that finally turn your effort into real, lasting progress.
Ready To Leave The Excuses Behind?
Join FORGE And TAKE CONTROL Of Your Health — One Sustainable Step At A Time With A Dedicated, Personal Online Coach.
Choose Your
FORGE Coaching Plan
Secure Summer Kickoff pricing today and begin training the Forge way.
Every plan includes custom training, nutrition coaching, habit coaching, and unlimited in-app messaging. Choose your level of coach access below.
🚀 Best For Self-Starters
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live Coaching Session Per Month
Unlimited messaging between sessions
Normally $125/month
Use code FORGE25 at checkout
$100
/FIRST MONTH
🔥 Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live Coaching Sessions Per Month
Unlimited messaging between sessions
Normally $175/month
Use code FORGE25 at checkout
$150
/FIRST MONTH
🏆 Built For Accountability
PREMIUM
Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live Coaching Sessions Per Month
Unlimited messaging between sessions
Normally $225/month
Use code FORGE25 at checkout
$200
/FIRST MONTH
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live coaching session per month
Unlimited messaging between sessions
$125
/MONTH
Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live coaching session per month
Unlimited messaging between sessions
$175
/MONTH
Built For Accountability
PREMIUM
Fully Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live coaching session per month
Unlimited messaging between sessions
$250
/MONTH
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live coaching session per month
Unlimited messaging between sessions
$125
/MONTH
Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live coaching session per month
Unlimited messaging between sessions
$175
/MONTH
Built For Accountability
PREMIUM
Fully Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live coaching session per month
Unlimited messaging between sessions
$250
/MONTH
Standard
Independent
Coach Connection
Best suited for individuals with some experience and a higher level of comfort with resistance training and cardio formats, but who are looking for a new approach and professional guidance.
1
Live coaching session per month
Unlimited messaging between sessions
$125
/MONTH
Most Popular
COMPLETE
Guided
Coach Connection
This popular option is ideal for individuals seeking affordable and expertly guided fitness and nutrition coaching with more video call support with your trainer than the Independent option.
2
Live coaching session per month
Unlimited messaging between sessions
$175
/MONTH
Built For Accountability
PREMIUM
Fully Supported
Coach Connection
The highest level of communication and access to your coach with weekly video calls. Ideal for the beginner or those fully committed to reshaping their fitness and nutrition lifestyle.
4
Live coaching session per month
Unlimited messaging between sessions
$250
/MONTH
Every Plan Includes:
Custom fitness programming
Habit transformation coaching
Workouts adapted for injuries
HD exercise demonstrations
Nutrition coaching & meal plans
Periodized strength program
Train anywhere — gym, home, travel
Unlimited in-app messaging
No contracts. Stay because it works—not because you’re locked in.
Have questions before getting started? We’ve got you.
Complimentary consultation. No pressure. Just clarity.
How long does it take to get my program once I joined?
Because every single client plan is built from scratch, it can take a few days to have everything done and loaded. Our goal is to have all new client plan built, loaded, and reviewed within 1-3 days from enrollment. Sometimes, a new client has highly specific needs or conditions and that may take up to 2-4 days to nail down, especially with complex nutrition issues.
Sometimes, if a client enrolls on a weekend there may be an additional delay as most coaches are not active on Sunday. We prefer to get all clients motivated and fully engaged in their plan as soon as possible!
What if I don’t have or want a gym membership?
No problem! One of the outstanding benefits of working with Forge is our adaptability to your resources and lifestyle. I work with individuals that travel, have tight schedules or simply do not want to or can’t get to a commercial fitness center. While gym memberships are very helpful in adding verity to your plan by way of providing a wide range of equipment options, it is not necessary to see a degree of fitness success.
Each plan is based on what you have available. For clients with home gyms, I will build the plan with all of your equipment in mind. I do encourage clients to make modest investments in resistance bands, stability balls or other apparatus that will add benefits to and accelerate reaching your potential.
How long until I see results?
Ah! One question every trainer receives from new clients is “how long will it take for me to see results.” Trainers or fitness scams that promise results in ridiculous time frames are misleading and have greatly altered reasonable expectation. In addition, this has created a culture of fitness failure and fosters a sense of hopelessness. I suggest most folks stay off the scale and not measure yourself by standards outside of your own unique physiology, genetic makeup and current condition. I like to measure based on composition change, fat loss, muscle development and strength increases… the stuff that maters!
Bottom line: results depend on several factors including genetic disposition, physiological adaptation to prescribed exercises, effort applied to each workout, consistency, proper caloric ratio and intake, nutritional quality and variety. As a general example, if your goal is body fat loss, a male can safely lose approximately 1.5-2.0lbs per week and females 1.0-1.5lbs. This means a healthy female may lose up to 4-6 pounds of pure body fat every 4 weeks. Notice we say “body fat” and not “weight” because muscle is 500% more dense than fat making your total body weight increase while your waist size decreases.
What if I travel often?
Forge Online Personal Training is ideal for people that travel or take vacation. We can develop full bodyweight plans or build based on equipment you have available. The same accountability, workout tracking and coaching is all mobile and travels with you. Basically, your Forge coach will be there to guide and motivate even if you are out of the country or on the move.
What if I have an injury?
Depending on the type of injury and the stage of healing, your coach can create plans that limit or avoid stress to the affected site. We can also develop corrective exercise strategies to improve mobility, joint stabilization, connective tissue strength, and flexibility.
However, no corrective exercise or post-rehabilitation plan delivered by any Forge coach is intended to diagnose, treat or cure any disease or mechanical malalignment. Within our scope of practice, we will work with you to fine-tune a progressive plan that works to inhibit overactive musculature, stimulate underactive muscle structures, activate biomechanical efficiency, and integrate compound movements to enhance functionality.
Can I cancel anytime?
Yes, but I would hate to see you go! Before you cancel, make sure you have communicated your needs completely with your Coach. If you feel you may need to switch coaches, as this can happen, please request from your Coach to be reassigned. It is our goal to support you and we will be happy to get you with the right coaching dynamic. At Forge, we can write programs for just about anyone so if you are not getting what you need, speak up!
NOTE: you may cancel your recurring dues 10 DAYS PRIOR to your billing date with written notice directly to your Coach. Please message your Coach in the app messenger and they will facilitate the cancellation.
Keep in mind, Forge is not a gimmick or quick fix and I expect all clients to see results. You must resolve to patiently and persistently execute each and every workout with the mindset of absolute success. One of the challenging situations to work through with clients is their tendency to deceive themselves about how much effort they truly put into a workout, nutrition, or general fitness lifestyle. I seek to avoid that, and we will work with each client to motivate and guide them to the very best of our ability.
Please see our full Terms & Conditions here.
Is there a money back guarantee?
Forge is a premium, fully customized coaching service — which means every program is built specifically for you from day one. Because of the real time, expertise, and personalization that goes into each client's plan, we don't offer refunds. What we do offer is our full commitment to your success. If something isn't working, we'll fix it — including switching your coach if needed.
However, I personally guarantee this: if you're ever dissatisfied with your coach or your experience, I will conduct a direct review and make it right — whether that means a coach reassignment, a program overhaul, or a direct conversation with me. You'll always have my personal email: [email protected].
Forge isn't for everyone — and that's by design. This program is built for people who are ready to commit. If you can say yes to all of the following, you're exactly who we built this for:
· Am I sick and tired of exercise fad, crash diets, or fitness gimmicks?
· Am I committed to completing my workouts each week and tracking my results?
· Do I want to be able to have direct communication with my Coach?
· Do I want clear and easy-to-understand workout plans based on my needs?
· Am I willing to follow my coach's guidance even when motivation is low?
Please see our full Terms & Conditions here.
"I have been working with Coach Sam for the past year and a half. When I started my journey with Coach Sam, the main goal I had was to lose weight. However, fortunately, it has taken me on a path of strength and athleticism that I could have never imagined. I have wanted to be thin most of my life, the smallest version - I now realize that will not make me the strongest version of myself. I honestly cannot recommend this program enough. This program isn’t a quick fix (shot or pill), it will change your view on your body and ultimately yourself. I cannot wait to see what the next six months will bring!"
--Dinesh Nallamaruthan
Have questions before getting started?
We’ve got you.
Complimentary consultation.
No pressure. Just clarity.
Complimentary consultation.
No pressure. Just clarity.
How long does it take to get my program once I joined?
Because every single client plan is built from scratch, it can take a few days to have everything done and loaded. Our goal is to have all new client plan built, loaded, and reviewed within 1-3 days from enrollment. Sometimes, a new client has highly specific needs or conditions and that may take up to 2-4 days to nail down, especially with complex nutrition issues.
Sometimes, if a client enrolls on a weekend there may be an additional delay as most coaches are not active on Sunday. We prefer to get all clients motivated and fully engaged in their plan as soon as possible!
What if I don’t have or want a gym membership?
No problem! One of the outstanding benefits of working with Forge is our adaptability to your resources and lifestyle. I work with individuals that travel, have tight schedules or simply do not want to or can’t get to a commercial fitness center. While gym memberships are very helpful in adding verity to your plan by way of providing a wide range of equipment options, it is not necessary to see a degree of fitness success.
Each plan is based on what you have available. For clients with home gyms, I will build the plan with all of your equipment in mind. I do encourage clients to make modest investments in resistance bands, stability balls or other apparatus that will add benefits to and accelerate reaching your potential.
How long until I see results?
Ah! One question every trainer receives from new clients is “how long will it take for me to see results.” Trainers or fitness scams that promise results in ridiculous time frames are misleading and have greatly altered reasonable expectation. In addition, this has created a culture of fitness failure and fosters a sense of hopelessness. I suggest most folks stay off the scale and not measure yourself by standards outside of your own unique physiology, genetic makeup and current condition. I like to measure based on composition change, fat loss, muscle development and strength increases… the stuff that maters!
Bottom line: results depend on several factors including genetic disposition, physiological adaptation to prescribed exercises, effort applied to each workout, consistency, proper caloric ratio and intake, nutritional quality and variety. As a general example, if your goal is body fat loss, a male can safely lose approximately 1.5-2.0lbs per week and females 1.0-1.5lbs. This means a healthy female may lose up to 4-6 pounds of pure body fat every 4 weeks. Notice we say “body fat” and not “weight” because muscle is 500% more dense than fat making your total body weight increase while your waist size decreases.
What if I travel often?
Forge Online Personal Training is ideal for people that travel or take vacation. We can develop full bodyweight plans or build based on equipment you have available. The same accountability, workout tracking and coaching is all mobile and travels with you. Basically, your Forge coach will be there to guide and motivate even if you are out of the country or on the move.
What if I have an injury?
Depending on the type of injury and the stage of healing, your coach can create plans that limit or avoid stress to the affected site. We can also develop corrective exercise strategies to improve mobility, joint stabilization, connective tissue strength, and flexibility.
However, no corrective exercise or post-rehabilitation plan delivered by any Forge coach is intended to diagnose, treat or cure any disease or mechanical malalignment. Within our scope of practice, we will work with you to fine-tune a progressive plan that works to inhibit overactive musculature, stimulate underactive muscle structures, activate biomechanical efficiency, and integrate compound movements to enhance functionality.
Can I cancel anytime?
Yes, but I would hate to see you go! Before you cancel, make sure you have communicated your needs completely with your Coach. If you feel you may need to switch coaches, as this can happen, please request from your Coach to be reassigned. It is our goal to support you and we will be happy to get you with the right coaching dynamic. At Forge, we can write programs for just about anyone so if you are not getting what you need, speak up!
NOTE: you may cancel your recurring dues 10 DAYS PRIOR to your billing date with written notice directly to your Coach. Please message your Coach in the app messenger and they will facilitate the cancellation.
Keep in mind, Forge is not a gimmick or quick fix and I expect all clients to see results. You must resolve to patiently and persistently execute each and every workout with the mindset of absolute success. One of the challenging situations to work through with clients is their tendency to deceive themselves about how much effort they truly put into a workout, nutrition, or general fitness lifestyle. I seek to avoid that, and we will work with each client to motivate and guide them to the very best of our ability.
Please see our full Terms & Conditions here.
Is there a money back guarantee?
Forge is a premium, fully customized coaching service — which means every program is built specifically for you from day one. Because of the real time, expertise, and personalization that goes into each client's plan, we don't offer refunds. What we do offer is our full commitment to your success. If something isn't working, we'll fix it — including switching your coach if needed.
However, I personally guarantee this: if you're ever dissatisfied with your coach or your experience, I will conduct a direct review and make it right — whether that means a coach reassignment, a program overhaul, or a direct conversation with me. You'll always have my personal email: [email protected].
Forge isn't for everyone — and that's by design. This program is built for people who are ready to commit. If you can say yes to all of the following, you're exactly who we built this for:
· Am I sick and tired of exercise fad, crash diets, or fitness gimmicks?
· Am I committed to completing my workouts each week and tracking my results?
· Do I want to be able to have direct communication with my Coach?
· Do I want clear and easy-to-understand workout plans based on my needs?
· Am I willing to follow my coach's guidance even when motivation is low?
Please see our full Terms & Conditions here.
This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.
DISCLAIMER: The results shown or discussed on this page and inside Forge Fitness and Nutrition Coaching are real—but they are earned, not promised. They reflect individual outcomes based on personal goals, starting points, and commitment to following coaching direction.
There are no guarantees here. If you don’t do the work, you won’t get the results. Period.
That’s also why Forge does not use before-and-after photos. Those bodies aren’t yours—and copying someone else’s outcome is the fastest way to get disappointed. We use examples to show what’s possible when the process is followed, not to suggest you’ll replicate someone else’s transformation.
Your results will vary and depend on many factors, including your consistency, effort, lifestyle, and willingness to be coached.
If you’re looking for shortcuts, quick fixes, or results without personal responsibility, this program is not for you.
If you’re ready to put in the work and build something real, welcome to Forge.
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